Independent UK digital commerce agency
Influence creates demand.
Commerce captures it.
Infrastructure makes it work.
Brandfluence is an independent UK digital commerce agency. We work across Amazon, influencer marketing, TikTok Shop and Amazon Multi-Channel Fulfilment, combining senior-level expertise with genuine commercial discipline. Our clients deal with experienced people, not layers of account management.
Amazon Management
Influencer Marketing
TikTok Shop
Amazon MCF
What we specialise in
Four specialist areas.
Each is a genuine specialism, grounded in real experience. They can work independently, or as a connected commercial system.
01
Amazon
Account management, advertising and commercial strategy across both Seller Central and Vendor Central. David Hockaday has worked with Amazon ecommerce since 2012, from startup Sellers through to major global Vendor accounts.
Explore Amazon
02
Influencer Marketing
Gifted campaigns, paid creators, UGC and affiliate activity. End-to-end management from creator discovery and briefing through to delivery and reporting. Influencer activity can connect directly to Amazon through Attribution.
Explore Influencer Marketing
03
TikTok Shop
Social commerce connecting content, creators and purchasing. Brandfluence has genuine hands-on experience establishing and operating TikTok Shop for a consumer brand. The objective is not simply to be on TikTok. It is to make TikTok Shop commercially worthwhile.
Explore TikTok Shop
04
Amazon MCF
Amazon Multi-Channel Fulfilment: using existing Amazon inventory and infrastructure to fulfil orders beyond Amazon itself. One inventory pool, more places to sell. Practical connected-commerce experience including DTC Shopify fulfilment and retailer marketplace integration.
Explore Amazon MCF
Experience across careers includes work with
Bambo Nature
Nannycare
Zoggs
Berry Bros. & Rudd
Sontronics
Acer
Philips
TOMY
GSK / GlaxoSmithKline
Bayer
Britax
Vita Coco
GoPro
Berghaus
Reflects experience accumulated across senior Brandfluence personnel across previous roles and direct agency engagements. Not all organisations listed were direct Brandfluence agency clients.
The connected-commerce advantage
Not four separate services. One connected approach.
These are not four unrelated services in an agency menu. Influencer marketing creates awareness, advocacy and content. Amazon and TikTok Shop capture that demand and convert it into sales. Amazon Multi-Channel Fulfilment can use existing Amazon inventory to support orders across multiple channels. Brandfluence manages all four — independently or as a connected system. That combination is rare in one agency.
Campaign results
Influencer campaigns at meaningful scale.
These figures come from one long-running gifted product campaign, achieved predominantly without large creator fees. Brandfluence managed the programme end-to-end — from creator discovery and briefing through to delivery and commercial reporting.
1,423
creators invited
528
creators accepted
1,026+
pieces of creator content
2.2m+
total impressions
1.6m+
accounts reached
220k+
Instagram likes
About Brandfluence
Senior people who stay close to every account.
Brandfluence was founded by David and Jodie Hockaday. David has worked in Amazon ecommerce since 2012 across both Seller Central and Vendor Central environments, from startup accounts through to major international brands. Jodie leads Brandfluence’s influencer marketing operations, creator relationships and campaign delivery. Together they manage Amazon, influencer marketing, TikTok Shop and Amazon Multi-Channel Fulfilment directly. Clients are not sold by senior people and then passed to junior teams — the people you speak with are the people doing the work.
Read more about us
Replace with photo of David and Jodie Hockaday
Tell us what you’re working on.
Whether you are reviewing your Amazon approach, building an influencer programme, exploring TikTok Shop, thinking about Amazon Multi-Channel Fulfilment or looking at a wider ecommerce strategy — a straightforward conversation is the best starting point.